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Our HQ Team

The Otto Foundation is led and managed by a team of women who are all passionate about South Africa, education, literacy, and the transformative power of books and stories. 

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Co-Founder & Chairperson

Zephne Ladbrook

Zephne co-founded the Otto Foundation and has spearheaded our strategy development and project implementation since 2017. She chairs the board of trustees, and maintains active involvement in, and oversight over, the activities of the Foundation.

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Chief Executive

Dr. Frouwien Bosman

Frouwien has a background in public policy and development studies. She oversees the Foundation's operations and projects. Her work for the Foundation is motivated by her belief that reading is a key tool for individual advancement and societal change. 

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Director: Partnerships

Nonikiwe Mashologu

Nonikiwe is the Foundation's director for partnerships and stakeholder management. She has worked in the literacy field for more than a decade, fulfilling roles as a board member, programme director, project manager, editor, facilitator, translator and reviewer.

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Director: Literacy, Learning & Curriculum

Pam Hoffman

Pam has a background in education and clinical social work with experience working in school and university contexts. She is an avid reader, she is passionate about books and storytelling, and she believes that all children deserve access to book rich environments that support their learning and development.

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Senior Manager: Design

Xanelé Puren

Xanelé is an illustrator and spatial designer with extensive experience working with stakeholders to create child-centred environments, infrastructure, relational and educational programs. Her work is inspired by her love for children and her passion for their well-being. 

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Manager: Library Projects

Rithia Abrahams

Rithia has experience coordinating children's programmes in the public library sector. She oversees our literacy projects and supports our team of school librarians. She is passionate about ensuring that our library spaces and programmes centre the experiences of children and that our team of librarians continues to learn from each other. 

Click here to meet our librarians, or learn more about our theory of change. 
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